External up-date – April 2013 May 1, 2013
Posted by smurray1 in : Uncategorized , add a commentA summary of the publications, circulars and reports issued by key external agencies such as the Funding Council, Scottish Government etc. during April 2013.External up-date – April 2013
Market Insight Update 7.12.12 December 7, 2012
Posted by helenorf in : Graduates, Higher Education, Market Research, Marketing, Online Advertising, social media, Thinking ahead, Uncategorized, Update, Website , add a commentHigher Education
- Foreign Language Skills Cost Scottish Businesses
http://www.bbc.co.uk/news/uk-scotland-scotland-business-20499495
- Demonised or Deserving: Are Scottish Universities doing Enough to Attract Poorest Pupils?
http://www.guardian.co.uk/uk/scotland-blog/2012/nov/27/scotland-elite-universities-poorstudents
Competitors
- Strathclyde Picks Up Coveted Title on Awards Night
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=421997&c=1
Competitors (London)
- London Met: The Full Impact on UK Universities is Yet to be Measured
- London Mayor Says UK Must Remove Students from Immigration Numbers
Social Media
- The Can’t Miss Social Media Trends for 2013
http://www.fastcompany.com/3003473/cant-miss-social-media-trends-2013
- Why Don’t Companies Understand Digital Influence?
http://www.wired.co.uk/news/archive/2012-11/27/digital-influence
- Social Media Savvy People Do Business More Efficiently
- Social Media Making People Anti-Social
http://www.newsday.co.zw/2012/11/27/social-media-making-people-anti-social/
- Build It and They Will Come: Don’t Believe It
- Getting Rid of So So Social Media
http://www.bizcommunity.com/Article/196/16/86083.html
For more details, please contact Helenor Fisher at Helenor.Fisher@gcu.ac.uk
Market Insight Update 30.11.12 November 30, 2012
Posted by helenorf in : Graduates, Higher Education, Market Research, Marketing, social media, Thinking ahead, Uncategorized, Update , add a comment
Higher Education
- Fears of Scots Being Squeezed Out by EU Students
http://www.universityworldnews.com/article.php?story=20121123162729683
- University of Law: What’s in a Name?
- Student Employability: Don’t Forget to Harness the Power of your Alumni
- Why the U.K. Higher-Education System Shouldn’t Emulate the U.S.
- Some Alternative League Tables
http://nuctutor.blogspot.co.uk/2012/10/some-alternative-league-tables.html
Competitors
- Launch of Heriot Watt Strategic Plan
http://www.hw.ac.uk/about/reputation/strategic-plan.htm
- Glasgow University Union Retains Title of Student Union of the Year
http://www.gla.ac.uk/news/headline_246243_en.html
- Bursary Helps Edinburgh Students Meet Costs
http://www.ed.ac.uk/news/2012/201112-bursaries
- Youth Employment Scarring Revealed by Napier Research
http://www.napier.ac.uk/media/Pages/NewsDetails.aspx?NewsID=347
http://www.uws.ac.uk/news—categories/campus-ayr-/university-wins-national-environmental-award/
- UWS Officially Launches New Institute for Youth and Community Research
Competitors (London)
- London College is First ‘for Profit’ University
http://www.standard.co.uk/news/london/london-college-is-first-for-profit-university-8346607.html
- UK Taskforce to Help London Metropolitan University Students
Social Media
- Glasgow: It’s a Wonderful City
http://www.thedrum.com/sponsored/2012/11/22/it-s-wonderful-city
- We Don’t Know What the Next Big Thing will be After Twitter, but if There is a Pattern to this Kind of Thing it won’t Look Like or be Like Twitter
http://elearningstuff.net/2012/10/21/fickle/
- PR and the Use of Twitter: The Best Way to Break News and Engage?
http://www.thedrum.com/content/pr-and-use-twitter-best-way-break-news-and-engage
For more details, please contact Helenor Fisher at Helenor.Fisher@gcu.ac.uk
Market Insight Update 23.11.12 November 22, 2012
Posted by helenorf in : Uncategorized , add a comment
Higher Education
- Scottish Students Risk Losing Out Amid Flood of Applications from EU
- Liberal Democrats Committed to Free Education in Scotland
http://news.stv.tv/politics/197379-liberal-democrats-committed-to-free-higher-education-in-scotland/
- Britain’s Best Universities Failed to Fill 11,500 Places
- Universities to Recruit More Students from Colleges
- Poorer Students Hamstrung by Rising Living Costs
http://www.guardian.co.uk/education/2012/nov/19/poorer-students-rising-living-costs
- Scottish Universities to Accept Poorer Children Whose Exam Grades Fall Short
- Social Work Plans for Top Graduates
- PGCE courses could close as schools take responsibility for trainees
http://www.tes.co.uk/article.aspx?storycode=6301733
- Colleges are Being Sacrificed for Short-Term Partisan Advantage
Competitors
- Controversial Housing Plans for Napier University Revealed
- UWS’s New Degree of Success
http://www.eveningtimes.co.uk/news/universitys-new-degree-of-success-107363n.19429500
- Glasgow University Union Set for £13.4m Redevelopment
http://local.stv.tv/glasgow/202085-glasgow-university-union-set-for-134m-redevelopment/
Competitors (London)
- London Met’s Vice Chancellor in the Hot Seat
http://www.guardian.co.uk/education/2012/nov/19/london-metropolitan-university-vice-chancellor
- Funding Boost for University Science Departments
http://www.itv.com/news/london/2012-11-15/funding-boost-for-university-science-departments/
- BBC and University College London Announce New Strategic Partnership
http://www.bbc.co.uk/mediacentre/latestnews/2012/bbc-ucl.html
Social Media
- 32% will Share Customer Service Experiences via Social Media and Blogs
- Facebook to Launch RoI Tool
- 59% of Consumers Believe Social Media Comments Should be Used to Improve the Brand’s Service
- Video Advertising in the UK: The Future of Online Video Ads and the Impact of Mobile
- YouMeThink.com Reinvents the Internet as a Social Capital Engine
http://www.equities.com/news/news-headline-story?dt=2012-11-16&val=723449&d=1&cat=headline
For more details, please contact Helenor.Fisher@gcu.ac.uk
Market Insight Update 16.11.12 November 15, 2012
Posted by helenorf in : Uncategorized , add a commentHigher Education
- Report Calls for More Training for Scottish Students
- Universities Paying £10,000 to Sign Up Bright Students
- Andrew Motion Attacks Government’s Mercantile Approach to Universities
http://www.guardian.co.uk/books/2012/nov/11/andrew-motion-government-mercantile-universities
- University Students Protest Against Cost of University
- University Fees Push UK Inflation Higher
http://www.bradenton.com/2012/11/13/4276737/university-fees-push-uk-inflation.html
- Backing for Mike Russell in Secret Recording College Row
Competitors
- Uni Lands Top Eco Award
- Overseas Scholarships Announced
- CBFS Welcomes New Batch of MBA Students
http://main.omanobserver.om/node/126029
- Heriot Watt Campus in Malaysia
http://thestar.com.my/education/story.asp?file=/2012/11/11/education/12149610&sec=education
- Scots Experts to Drive New Centre for Entrepreneurs
- Student Recruitment Strategy: Four Universities, Five Key Questions
Competitors (London)
- Biggest ever law scholarship programme launched by KCL
- London Met Student Figures Dwindle
http://www.publicservice.co.uk/news_story.asp?id=21406
- Lloyds Fill Gap by Government Cuts for Students Aiming for University
Social Media
- Social Media Missions Drive Traffic and Yield Real Business Results
- Whats Hot in Social Media
http://www.businessmanagementdaily.com/33405/whats-hot-in-social-media
- 3 Social Media Ways to Improve your Online Reputation
For more details, please contact Helenor.Fisher@gcu.ac.uk
Market Insight Update 19.10.12 October 25, 2012
Posted by helenorf in : Uncategorized , add a commentHigher Education
- Scottish University Lecturers Go on Strike Over 1% Pay Rise
- New Regius Professorships to Mark Jubilee
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=421475&c=1
- Universities Drop Traditional Interviews which May Favour Private School Pupils
- To Be the Best Needs Support
http://www.scotsman.com/news/christine-jardine-to-be-the-best-needs-support-1-2582528
- Launch of Which? University Website
- Universities Give Cautious Welcome to Gove’s A-Bacc
http://www.standard.co.uk/news/london/universities-give-cautious-welcome-to-goves-abacc-8215029.html
- Scottish Independence: Funding Fees for EU Students Could Cost 150million
- Quantity and Quality: Why the Social Sciences Need a Skills Step Change
Competitors
- Napier University Backs Rugby Outreach in Hong Kong
http://www.napier.ac.uk/media/Pages/NewsDetails.aspx?NewsID=336
- UWS New Student Flats Revealed
- University of Glasgow’s Biomedical Engineering Research Division Installs NanoInk DPN 5000 System
http://www.azonano.com/news.aspx?newsID=25745
- University of Glasgow academics elected to Academy of Social Sciences
http://www.gla.ac.uk/news/headline_244299_en.html
- University of Glasgow Dumfries Campus Going from Strength to Strength
http://www.gla.ac.uk/news/headline_242630_en.html
- Edinburgh IT Firm Named ‘E-Placement of the Year.’
http://www.napier.ac.uk/media/Pages/NewsDetails.aspx?NewsID=334
- University of Liverpool Push Online Masters Courses
http://courses.independent.co.uk/training-provider/the-university-of-liverpool-online-degrees-13571
Competitors (London)
- University of West London Launches Curry Course
http://www.bbc.co.uk/news/uk-england-london-19956682
- Can Universities Afford to Stay Single Any Longer?
- London University in Visa Storm Loses Students
http://www.universityworldnews.com/article.php?story=20121016200257312
- University of East London Launch Female Entrepreneur Fund
- City University London says Game Design Students have Excellent Prospects
- Share of the Public Piggybank: London School of Economics Running on Lowest Amount
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=421533&c=1
Social Media
- 3 Amazing Ways Social Media is Changing the World
- Learning for Life
http://kanglaonline.com/2012/10/learning-for-life/
- Blogging: The Power of We, Not Me in Higher Education
- Is Social Media to Blame for Inappropriate Student Teacher Relationships
http://www.youtube.com/watch?v=VqkQxcrn9kc&noredirect=1
- Students of Social Media (US Focus but still interesting)
http://www.mndaily.com/2012/10/17/students-social-media
- Why Social Media? Can’t Beat This for an Answer
http://www.emergencymgmt.com/emergency-blogs/crisis-comm/Why-social-media-Cant-101712.html
- The Amway Effect on Social Media Influencers
http://www.huffingtonpost.com/jure-klepic/the-amway-effect-on-socia_b_1968423.html
For more details, contact Helenor Fisher at Helenor.Fisher@gcu.ac.ukor Ext: 8620
Market Insight Update 12.10.12 October 12, 2012
Posted by helenorf in : Uncategorized , add a commentHigher Education
- Are British Universities Really Destined for Long Term Decline?
- UK Universities Face the Threat of Mediocrity
http://www.egovmonitor.com/2012/10/08/uk-universities-face-the-threat-of-mediocrity-shamit
- Cuts Could Hit 90 University Jobs
- Educational Inequality in Scotland
- Free Tuition Stops Universities Taking on Best in the World?
http://www.thetimes.co.uk/tto/news/uk/scotland/article3559399.ece
- Scotland’s Attracting Graduates? Scotland is Maintaining a Relatively Strong and Diverse Graduate Market
http://www.bbc.co.uk/news/uk-scotland-19902984
- Foreign Students Spurn UK Universities After Immigration Curbs
- Figures Suggest More Graduates in Permanent Employment
http://www.journal-online.co.uk/article/9255-more-graduates-in-permanent-employment
Competitors
- New Student Halls for Heriot Watt Open in Edinburgh
http://www.builderandengineer.co.uk/news/new-student-halls-heriot-watt-university-open-edinburgh
- Heriot Watt Double Award Delight
- Sir Chris Hoy Awarded Alumni of the Year Award at Edinburgh University
http://www.dailyrecord.co.uk/news/scottish-news/sir-chris-hoy-is-honoured-by-university-1362119
- Students Give Edinburgh Worst Marks for Teaching
http://www.thetimes.co.uk/tto/news/uk/scotland/article3554403.ece
- Strathclyde placed in Economists MBA Rankings
http://www.economist.com/whichmba/full-time-mba-ranking?term_node_tid_depth=77644
- Glasgow Principal Awarded 5 Year Contract
- University of Strathclyde to Lead New Space Research Programme
- Glasgow University Rebrands Mental Health Week After Student Pressure
- Big Changes in Prospect at Highlands University
http://www.scotsman.com/news/education/big-changes-in-prospect-at-highlands-university-1-2565847
Competitors (London)
- Over to London: International Students in the UK Worldview
http://www.greaterkashmir.com/news/2012/Oct/8/over-to-london-14.asp
- Student VISA Row Damages Image of UK Education
http://www.guardian.co.uk/education/2012/oct/05/student-visa-row-image-overseas-lse
- London South Bank University Vice Chancellor to Retire
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=421405&c=1
- World Class Eye Care at City University?
http://www.optometry.co.uk/news-and-features/features/?article=3907
- London Universities Buck Trend in National Decline
- Overseas Students: No More Nights Queues to Register
http://www.bbc.co.uk/news/education-19871270
Social Media
- How Nokia Uses Social Media Insight
http://www.thedrum.com/news/2012/10/11/case-study-how-nokia-taps-social-media-insight
- How Do the Cool Brands Perform in Social Media?
http://www.thedrum.com/news/2012/10/09/musings-cool-how-do-coolbrands-perform-social-media
- Apps focus: What are the biggest challenges facing app developers and marketers, and are brands being lazy about apps?
- Students Feel Connection Through Social Media
For more details, contact Helenor Fisher at Helenor.Fisher@gcu.ac.ukor Ext: 8620
Weekly Customer Insight Library Update June 17, 2011
Posted by bean1 in : Uncategorized , 2 commentsThis weeks articles include:
New guide for universities to manage intellectual property (press release)
http://nds.coi.gov.uk/Content/detail.aspx?NewsAreaId=2&ReleaseID=419572&SubjectId=2
Jenkins, S. et al. (2011) What do employers want from an aligned employment and skills system? (Research report no 743)
Investigates what employers want from a joined up employment and skills system, and how seamless employers and other stakeholders perceive the current system to be. Draws on a review of existing literature on employer perceptions and 41 interviews with stakeholders in government, public sector agencies, employer representative bodies and employers of varying sizes and sectors across England.
Gee, J. et al (2011) The road to work and opportunity in the 21st century: empowered, employed, enriched – opening doors to work and benefitting the nation
Makes recommendations for tackling unemployment through the coalition government’s Work Programme. Outlines the recent development of welfare to work provision, from the New Deal’s introduction in 1997, to the Freud report in 2007, the introduction of the Flexible New Deal in 2009 and the Work Programme in 2010. Discusses the nature and impact of unemployment and the relevance of assistance to change employment. Looks at the effectiveness of social networks and outplacement arrangements (alongside welfare to work provision) in mitigating the impact of unemployment.
CBI (2011) Building for growth: business priorities for education and skills – education and skills survey 2011
Presents the results of the Education and Skill Survey 2011, which surveyed 566 businesses of a range of sizes and sectors across the UK. Provides an overview of results relating to: employers investment in skills, including apprenticeships; the development of employability skills in young people; employees’ core skills, such as literacy and numeracy; current and future skill levels; employers’ support for education; the demand and supply of science, technology and engineering (STEM) skills; partnership working with universities; support for the development of business-relevant skills; and language skills. Highlights the concerns of employers in relation to the low level of literacy, numeracy and employability skills of many school and college leavers.
Davis, C. & Corfe, S. (2011) Degrees of doubt: is university worth the investment? Association of Accounting Technicians (AAT)
Examines recent trends in the graduate labour market, assessing changes in the employment destination of recent university leavers. Looks at graduate underemployment and graduate unemployment, and compares the destinations of university leavers with those who choose vocational qualifications rather than higher education. Concludes that university education is presently failing many graduates and that a renewed focus on high-quality vocational qualifications may be a more desirable form of education for many. Makes recommendations for policy makers.
Copies of any of the featured articles may be accessed from Helenor.Fisher@gcu.ac.uk
Weekly Customer Insight Library May 27, 2011
Posted by bean1 in : Uncategorized , add a commentThis weeks updates include:
Spencer, S. & Pobjoy, J. (2011) The relationship between immigration status and rights in the UK: exploring the rationale (Working paper no 86) Centre on Migration, Policy and Society
Notes that successive UK governments have expressed a commitment to ‘equality for all’, and assesses the extent to which these claims of inclusivity are true for migrants living in the UK. Maps the existing pattern of rights and restrictions for eight categories of migrants, setting out the rationales provided by government as to why a particular category of migrant has or has not been granted a particular right.
Adams, N. et al (eds)(2011)Households Below Average Income: an analysis of the income distribution 1994/95-2009/10 Department for Work and Pensions
Presents information on potential living standards in the United Kingdom as determined by disposable income in 2009/10, and changes in income patterns over time. Explains the methodology underpinning the Households Below Average Income (HBAI) statistical series, summarises the results, and gives an overview of the income distribution and the economic climate for 1994-2010.
Zver, M. (2011) Report on Youth on the Move: a framework for improving Europe’s education and training systems Office for Official Publications of the European Communities
Puts forward a motion for a European Parliament resolution on a framework for improving Europe’s education and training systems. Focuses on the need to unleash the potential of young people to achieve ‘smart, sustainable and inclusive growth’. Discusses financial support, youth and mobility, European higher education and the Bologna process, vocational education and training, the transition from education and training to work, and the employment situation for young people.
Bimrose, J. et al. (2011) Integrating new technologies into careers practice: extending the knowledge base
Examines the integration of information and communication technology (ICT) into careers information, advice and guidance (IAG) services across the UK, and the workforce development needs of the IAG sector as it moves towards greater ICT integration. Considers the changing landscape of IAG, including the interplay between public, private and third sector services, and differences between the four constituent nations of the UK.
YouGov (2011) Social mobility, careers advice and alumni networks: a Future First report into revolutionising careers advisory services in the UK
Presents the results of two polls carried out in 2010: one of 510 16 to 19-year-olds, looking at their views on current careers services offered to them; and one of 1,033 adults, looking at their views on the careers advice they received while at school and whether, and how, it had helped develop their subsequent careers.
Learning and Skills Network (LSN) (2011) Apprenticeships and higher education: good sound-bites, bad policy making
Notes that the Coalition Government has often mentioned apprenticeships and higher education in the same breath as alternative, but equally valuable, routes for learners, employers, and the economy. Warns that, while such comparisons make for good sound-bites, they can result in poor and unrealistic policy making.
Evidence Consulting (2011) How are Universities Responding to Enquiries from 2012 Prospective Undergraduates?
Provides the findings of a mystery shopping exercise involving eleven Russell Group and thirteen 1994 Group universities with two ‘new’ universities included for comparison. In each case a prospectus was ordered from the institution, with details taken as to the ease and time frame of the exercise.
Full details for any of the articles may be requested from Helenor.Fisher@gcu.ac.uk
Weekly Customer Insight Library May 20, 2011
Posted by bean1 in : Uncategorized , add a commentThis week’s titles include:
The Observatory ( 2011) Borderless Report
- Paper containing a number of topical articles, namely:
- The ties that bind: Universities, multiculturalism and social cohesion
- The Indian Foreign Education Bill: Not just about branch campuses!
- Curing the world: How medical schools reshape themselves as global brands
- Pay to stay: Branch campus fees discourage domestic student enrolment
- Around YouTube: Final exam flash mobs
Amabile, T. & Kramer, S. (2011) The power of small wins (progress at work), in Harvard Business Review, May 2011, pp71-80
Considers how managers can boost the productivity of employees by supporting their progress. Highlights the importance of making progress in meaningful work and argues that knowing how to promote progress is of vital importance in the effective management of people and their work.
Simms, M. (2011) Helping young workers during the crisis: contributions by social partners and public authorities
Examines the efforts being made by social partners and governments across the EU to help young people in the labour market in the aftermath of the global recession. Explains why young people are particularly vulnerable during economic downturns.
Jenkins, S. et al. (2011) What do employers want from an aligned employment and skills system? (Research report no 743) Department for Work and Pensions (DWP)
Investigates what employers want from a joined up employment and skills system, and how seamless employers and other stakeholders perceive the current system to be. Draws on a review of existing literature on employer perceptions and 41 interviews with stakeholders in government, public sector agencies, employer representative bodies and employers of varying sizes and sectors across England.
Berry, J. & Loke, G.(2011) Improving the degree attainment of black and minority ethnic students, Higher Education Academy
Draws together strategies and experiences of higher education institutions who participated in a national change programme to address the degree attainment gap between black and minority ethnic and white students, which other institutions can draw upon in planning their own activity to address what is widely acknowledged to be a challenging agenda.
Princes Trust (2011) Broke, Not Broken
The ‘Broke, not Broken’ report found that one in four of those from deprived homes (26 per cent) believe that “few” or “none” of their career goals are achievable, compared to just seven per cent of those from affluent families. The research, which highlights a clear aspiration gap between the UK’s richest and poorest young people, shows how a quarter from poor homes (26 per cent) feel that “people like them don’t succeed in life”.
Full details of any of the articles can be obtained directly from Helenor.Fisher@gcu.ac.uk
