Market Insight Update 6.5.13 May 3, 2013
Posted by helenorf in : Advertising, Graduates, Higher Education, Market Research, Marketing, social media, Thinking ahead, Update , add a commentHigher Education
- Cyber Attacks Against Scottish Universities on the Rise
- Tuition Caps to Hit Scots Students
http://www.scotsman.com/news/education/tuition-caps-to-hit-scots-students-1-2912333
- University Degree Shake Up Call
http://www.heraldscotland.com/news/education/university-degree-shake-up-call.20951553
Competitors
- Mark Batho to Become Vice Principal at Abertay University
- University Targeted in Lab Cruelty Row
http://www.heraldscotland.com/news/home-news/university-targeted-in-lab-cruelty-row.20898619
- Balfour Beattie to Expand Strathclyde Research Centre
http://www.theconstructionindex.co.uk/news/view/balfour-beatty-to-extend-strathclyde-research-centre
- Oldest University is Best for Higher Education
http://www.heraldscotland.com/news/education/oldest-university-is-best-for-higher-education.20927433
- Glasgow Slips Out of Top 20 Universities
http://www.eveningtimes.co.uk/news/glasgow-slips-out-of-top-20-universities-122600n.20920978
Competitors (London)
- Graduate Rich List Reveals Universities That Will Make you Millions
- Scandal of the University Students who get Teaching of Less than 100 hours a Year
Social Media
- How to Find a Graduate Job Using Social Media
- Social Media Hampers Success of Young People
http://www.sowetanlive.co.za/youthtube/2013/04/26/social-media-hampering-success-of-young-people
For more information, please contact Helenor Fisher at Helenor.Fisher@gcu.ac.uk
Market Insight Update 22.04.13 April 18, 2013
Posted by helenorf in : Advertising, Graduates, Higher Education, Market Research, Marketing, social media, Thinking ahead, Update , add a commentHigher Education
- Record Level in Higher Education
http://www.heraldscotland.com/news/education/record-level-in-higher-education.20825799
- University Code Written by Managers for Managers
http://www.scotsman.com/news/education/university-code-written-by-managers-for-managers-1-2897972
- Scottish University Bosses Earn More than Alex Salmond
- Huge University Salaries Condemned
Competitors
- Private School Kids Spark Uni Scheme Row
http://www.eveningtimes.co.uk/news/private-school-kids-spark-uni-scheme-row-121264n.20806570
- Strathclyde University to Boost Overseas Intake
Competitors (London)
- British University Attacks BBC over Covert North Korea Trip
http://www.reuters.com/article/2013/04/14/britain-nkorea-lse-idUSL5N0D00U220130414
- London Met Welcomes Back Foreign Students
http://www.universityworldnews.com/article.php?story=2013041214191736
Social Media
- University Recruitment: One Fifth of Students Say Social Media Doesn’t Work
For more information, please contact Helenor Fisher at Helenor.Fisher@gcu.ac.uk
Market Insight Update 25.03.13 March 20, 2013
Posted by helenorf in : Advertising, Email Marketing, Graduates, Higher Education, Market Research, Marketing, social media, Update , add a commentHigher Education
- Established Universities Could Go Bust
- The Dangers of the New National Curriculum Proposals
- Enhancing Universities Recruitment Overseas
- Graduate Premium in Starting Salaries Up by a Quarter
http://www.timeshighereducation.co.uk/news/premium-for-new-graduates-up-by-a-quarter/2002609.article
Competitors
- Glasgow University Union Must Take Heed of Outside Opinion
- Heriot Watt Lecturer Takes Dubai Malaysia Role
Competitors (London)
- Liverpool University to Open London Campus in the City
Social Media
- Social Media and Bullying Get Face Time at Education Summit
http://www.sanduskyregister.com/article/3480196
- 10% of Facebook Users have Received Anti-Social Messages
For more information, please contact Helenor Fisher at Helenor.Fisher@gcu.ac.uk
Market Insight Update 18.03.13 March 15, 2013
Posted by helenorf in : Graduates, Higher Education, Market Research, Marketing, social media, Update , add a commentHigher Education
- Universities Create Formulas to Boost Women in Physics
- The Future of Higher Education: Can Collaboration Win Out over Competition?
http://www.guardian.co.uk/education/2013/mar/05/future-higher-education-collaboration-competition
- Working Full-time whilst at University: Tough but Do-able
- Scots Degree in Danger of Becoming Outdated
http://www.scotsman.com/news/education/scots-degree-in-danger-of-becoming-outdated-1-2836776
Competitors
- Protest at Glasgow University over Sexist Culture
http://www.scotsman.com/news/education/protest-at-glasgow-university-over-sexist-culture-1-2828218
- T & T Leads Fit Out at Heriot Watt’s Malaysian Campus
http://www.theconstructionindex.co.uk/news/view/tandt-leads-fit-out-of-heriot-watts-malaysian-campus
- University of Glasgow Announces Gaelic Plan
http://www.scotsman.com/news/education/the-university-of-glasgow-announce-gaelic-plan-1-2833008
Competitors (London)
- £500k London Style Nightspot Planned for University Campus
- University College London Bans hard-line Islamic Group which Tried to Segregate Men and Women at a Debate Held on University Premises
http://www.dailymail.co.uk/news/article-2293248/University-College-London-bans-Islamic-group-iERA-segregating-men-women-debate.html#ixzz2Nc24LVfG
Social Media
- Give Pupils Access to Social Media Sites
- Can iPads Change Education?
http://www.syracuse.com/news/index.ssf/2013/03/can_ipads_change_education_tea.html
- Let’s Get Digital: Experts Discuss the Impact Social Media has had on our Lives
http://www.siliconrepublic.com/new-media/item/31846-wit2013/
For more information, please contact Helenor Fisher at Helenor.Fisher@hotmail.com
Market Insight Update 11.03.13 March 8, 2013
Posted by helenorf in : Email Marketing, Graduates, Higher Education, Market Research, Marketing, Publications, social media , add a commentHigher Education
- A University’s Brand is of Real Commercial Value
- Warning as UK Universities Slip in Global League Table
- Striving for Higher Education Standards
http://www.scotsman.com/news/striving-for-higher-educational-standards-1-2820378
- More Scottish University Places for Poor Students
http://www.scotsman.com/news/education/more-scottish-university-places-for-poor-students-1-2822807
Competitors
- Stratchclyde Business School Launches Strathclyde Dubai 100 for Entrepreneurs
- Sexist Heckling at Glasgow University
http://www.dailyrecord.co.uk/lifestyle/sexist-heckling-glasgow-uni-speakers-1745036
Competitors (London)
- Playwright Given Top Job at London University
http://www.thisislocallondon.co.uk/news/10270625.Playwright_given_top_job_at_Kingston_University/
- University of East London Launches Project to Promote Women in Business
Social Media
- Facebook Provides Update to Newsfeed
- Why Conversational Copy Needs to Break the Rules
http://www.thedrum.com/opinion/2013/03/05/ands-buts-why-conversational-copywriting-needs-break-rules
For more information, please contact Helenor Fisher at Helenor.Fisher@hotmail.com
Weekly Insight Update 4.02.13 March 1, 2013
Posted by helenorf in : Advertising, Conferences and Events, Email Marketing, Graduates, Higher Education, Market Research, social media , add a commentHigher Education
- UKBA Clarifies Universities Responsibilities
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=422850&c=1
- British Council Spies Oversees Hotspot Activity
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=422846&c=1
- Guardians Education Summit
Competitors
- University Facilities Runner Up – University of the West of Scotland
- Guardian University Award Winners
- Heriot Watt Backs New Laser Centre
Competitors (London)
- University Strategy Runner Up – University College London
http://www.guardian.co.uk/higher-education-network/2013/feb/26/international-strategy-ucl-runner-up
- London Metropolitan University to Seek New International Student Licence
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=422852&c=1
- Kings College London Asks Students to Take Cocaine
Social Media
- The Terror of Tweeting: Social Medium or Academic Message?
- Fire brigade and Social Media: Time to Get Engaged
For more information, please contact Helenor Fisher at Helenor.Fisher@hotmail.com
Market Insight Update 25.02.13 February 25, 2013
Posted by helenorf in : Advertising, Graduates, Higher Education, Market Research, Marketing, social media, Thinking ahead, Update , add a commentHigher Education
- Advertising and Communications Strategy Apprenticeships Launched
- Older People Should Return to Education
http://www.guardian.co.uk/society/2013/feb/21/david-willetts-old-people-university
- Scotland’s University Leaders say Legal Cap on Fees ‘not needed’
http://www.bbc.co.uk/news/uk-scotland-scotland-politics-21502716
Competitors
- Sheppard Robson Completes University of Strathclyde Building
- Glasgow University to Expand Main Gilmorehill Campus
http://www.bbc.co.uk/news/uk-scotland-glasgow-west-21504870
Competitors (London)
- City University London Removes Muslim Friday Prayer Room
http://www.bbc.co.uk/news/uk-england-london-21542041
- University Suspends Convicted Bomber from Research Job
- Students Invited to Take Cocaine for London University Research
Social Media
- Increasing Brand Awareness – First and Forever
- Twitter Unveils Infographic Looking at How it Reaches UK Users
http://www.thedrum.com/news/2013/02/20/twitter-unveils-infographic-looking-how-it-reaches-uk-users
For more information, please contact Helenor Fisher at Helenor.Fisher@hotmail.com
Market Insight Update 18.02.13 February 18, 2013
Posted by helenorf in : Graduates, Higher Education, Market Research, Marketing, Publications, social media, Update , add a commentHigher Education
- Scots Universities Criticise UK Immigration Laws
http://www.scotsman.com/news/education/scots-universities-criticise-uk-immigration-laws-1-2784867
- Is English Still the Dominant Language of Higher Education?
- UCAS Withholds 2013-14 Application Data
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=422683&c=1
- Part-time Students Enjoy Job Stability
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=422638&c=1
- Universities Blamed for Shortage of Games Designers
http://www.standard.co.uk/news/uk/universities-blamed-for-shortage-of-games-designers-8496832.html
Competitors
- UWS See Applications Rise
Competitors (London)
- London Fashion Week Joy for De Montford University Students
Social Media
- Napier University to Study Online Commentary
- 60% of People Make a Purchase Within One Week of Receiving a Catalogue
For more information, please contact Helenor Fisher at Helenor.Fisher@hotmail.com
Market Insight Update 11.02.13 February 8, 2013
Posted by helenorf in : Graduates, Higher Education, Market Research, social media, Update , add a commentHigher Education
- Leadership in Higher Education: 14 Pieces of Food for Thought
- University Experiment Likely to Shrink Higher Education Permanently
http://www.guardian.co.uk/education/2013/feb/04/higher-education-university-student-decline
- West of Scotland Universities See Rise in Applications
- NUS Scotland Backs Post 16 Education Bill
http://www.journal-online.co.uk/article/10019-nus-scotland-supports-post16-education-bill
Competitors (London)
- University of East London Appoints Lord Noon as New Chancellor
Social Media
- The terror of tweeting: social medium or academic message?
- Could we Advertise Ourselves Out of Recession?
http://www.marketingweek.co.uk/trends/rebuilding-britain/4005449.article
- 7 Tools to Optimize Your Email Marketing Mobile
http://econsultancy.com/uk/blog/62019-seven-tools-to-optimize-your-email-marketing-for-mobile
- ‘Lack of Understanding’ Still Holds Back Mobile Spend
- Five reasons why QR and AR won’t take off on the London Underground
For more information please contact Helenor Fisher at Helenor.Fisher@gcu.ac.uk
Market Insight Update 04.02.13 February 1, 2013
Posted by helenorf in : Graduates, Higher Education, Internal Communications, Market Research, Marketing, Online Advertising, social media, Update , add a commentHigher Education
- Indian students treat UK visa as ‘marriage dowry’
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=422537&c=1
- New Regius Professorships Announced for 12 Universities
http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=422523&c=1
- University Applications Rise After Fee Hikes
http://www.standard.co.uk/news/education/university-applications-rise-after-fee-hikes-8472492.html
- Record Number of Students Apply to Northern Ireland Universities
- Poorer Students Rise to University Challenge as Fees Put Off Middle Class
- Scots Believe in Equality but Deliver a Quite Different Message to their Children
Competitors
- Heriot Watt to Hold Student Programmer Contest
http://www.itp.net/592042-heriot-watt-to-hold-student-programmer-contest#.UQjaUvJ8OM4
Competitors (London)
- Pop-up University for London’s Budding Entrepreneurs
http://www.ft.com/cms/s/2/568befb8-6b9e-11e2-a700-00144feab49a.html#axzz2JdMqcER0
- Go-ahead for Urbanest 1,100 Bed London Student Scheme
http://www.constructionenquirer.com/2013/01/30/go-ahead-for-urbanest-1100-bed-london-student-scheme/
Social Media
- New Way to Share Videos in Tweets
http://mashable.com/2013/01/23/twitter-vine-videos/
- Social Media for Life, Not Just a Project
http://www.marketingweek.co.uk/news/marketers-must-spend-more-seriously-on-social/4005487.article
- Social Media for Personal Branding: How to Use Current Social Media to Build Your Personal Brand
http://www.slideshare.net/stepholeigh/social-media-for-personal-branding-16244937
- 7 Keys to Insanely Happy Customers in the Social Media Era
For more information, please contact Helenor Fisher at Helenor.Fisher@gcu.ac.uk
